PAHI · ROAS Report

Totals

Where PAHI stands across every channel, Loading... through Loading.... Spend comes from the connected ad platforms. Sales and orders come from Shopify, counting sales only. A channel with no connector yet contributes zero rather than breaking a total.

Every channel gets its own section below. A channel with nothing in the selected range is folded at the end of the page instead, and comes back up on its own as soon as the range covers data for it. Post-purchase upsell take rate is not on this page yet: no connector carries Zipify funnel data for this store.

Summary

Key insights

Over the selected range, PAHI put Loading... into paid advertising — Loading... with Meta, Loading... with Google Ads, and Loading... with Amazon Ads — averaging Loading... per day.

That spend brought in Loading... in Shopify net sales across Loading... orders.

No Amazon-channel orders are on record in Shopify for this range.

Optimizations

Each platform's own attribution claims a different return than the store does: Meta reports Loading... and Google Ads reports Loading... in platform-reported ROAS. Platform figures count their own conversions and routinely read better than store truth — treat the blended figure above as the source of truth for budget decisions.

Overall verdict

Blended ROAS cannot be computed for this range yet — it needs both ad spend and sales on record.

Recommendation

There is no complete two-platform ROAS comparison for this range, so no budget shift is recommended yet. Revisit once ad spend is flowing on both platforms and two full weeks of data have accrued.

Overall

Daily ad spend against Shopify net sales, both within the selected range. Days only one side has still appear, so gaps read as gaps rather than vanishing.